About Vishal Sethi / ILLuMiNiCe
Vishal Sethi — known on stage and in the booth as ILLuMiNiCe — is a Toronto-born rapper, creative entrepreneur, and relentless dreamer. His journey is far from conventional: marked by early school struggles, financial setbacks, a mosaic of day jobs, and a refusal to quit chasing greatness.
The Early Grind
In grades 9 and 10, Vishal almost lost his shot at finishing school due to poor attendance — but the near-expulsion became fuel. He discovered that discipline could beat raw talent, and carried that lesson into everything since.
Music was always an anchor. From early basement sessions with cousins to studio recordings in Miami and Metalworks, he built his catalog brick by brick while juggling survival jobs.
Work Experience: Wearing Every Hat
- UNFI Canada — Sanitation Associate, keeping warehouses safe while plotting creative ventures.
- Retail & Sales — Foot Locker, Kids Foot Locker, Champs, Nike Factory Store, and GNC (where he ranked among top multi-sales performers).
- Pharmaceuticals & Manufacturing — Apotex packaging lines, Magna Seating, compounding at Pharma-Medical College (earned Certificate of Excellence).
- Security — Licensed Ontario guard with mobile patrol, hotel, and event security experience.
- Hospitality & Automotive — Houseman at Aloft, lot manager/jockey at Woodbine Pontiac.
Each job wasn’t just a paycheck — it was proof of resilience. Vishal poured the same energy into stocking shelves or guarding events as he does into writing bars.
PHYSIX Coin: The Creative Extension
Beyond music, Vishal founded PHYSIX Coin ($XPHYS), a meme-coin weaving together science, sports, and faith. It’s not just about crypto — it’s about community, belief, and fusing mind, body, and spirit into the digital age.
From Einstein-themed branding to fitness-driven AI tools, PHYSIX is the same hustle energy — on-chain.
Learn More
The Music Vision
Under ILLuMiNiCe, Vishal has released originals and covers that bridge hip-hop confidence, street honesty, and pop culture winks. His cover of “I’m Too Sexy” is more than fun — it’s a victory lap for resilience, proof that even setbacks can be remixed into an anthem.
With streaming links across Spotify, Apple Music, YouTube, and more, the catalog continues to grow. Every track carries the grind, every hook carries hope.